The Times Project.

One day, I was at work listening to "RIP Bergdorf," a song that often comes up in my WSG/GRISELDA rotation. But this time was different. As soon as Mach-Hommy started verse 3, I thought, "What if this situation (Kenneth Cole shooting Gucci up) happened in real life?" And that's how the project started, with many scrapped drafts, notes on paper plates, and many hours of replaying the song repeatedly until I got a headache. Perky's Mag finally brings you the "Times Project."

Peace and Love, I hope you enjoy.

This is a Renaissance. Act like you know.

PLATE

NOTES

My Brainstorming Process that took place during multiple shifts.

Since I only had time after work and on weekends to work on this project, I had to manage my time wisely. I challenged myself to have a mental draft somewhat completed after each shift so that when I clocked out of work, I wouldn't need to waste time on ideas that were going to be discarded. I still ended up going through many brainstorming sessions after work, but the final project was not refined in the studio; instead, it took shape in a food service warehouse on paper plates that were taken from various break rooms.

DRAFTS

Originally, this was going to be the headliner for a Mega-issue and was just going to be used as a prop magazine for the issue cover photo shoot. The "Times Project" by itself was never going to be released, but I decided to explore this idea more and see what would come from it. A whole lot came from it, especially other project ideas that you will be seeing later.